Keon Coleman is a young wide receiver playing for the Buffalo Bills. He was drafted in the second round of the 2024 NFL Draft and signed his first professional contract with the team. By the end of the 2025 NFL season, Coleman had already started building his wealth from his rookie deal.
Keon Coleman’s Rookie Contract and Earnings
Keon Coleman’s net worth in 2025 is mainly linked to his Buffalo Bills contract. He signed a four-year deal worth approximately $10 million, including a signing bonus of about $4.1 million.
Wow. #Bills owner Terry Pegula says the coaching staff pushed to draft WR Keon Coleman and that was never GM Brandon Beane’s top choice in that situation.
“That was Brandon being a team player. … He’s taken heat over it. I’m here to tell you the true story.”
Wowza. I’ve never… pic.twitter.com/mimTgT9zc9
— Ari Meirov (@MySportsUpdate) January 21, 2026
Most of the contract, around $9.6 million, is fully guaranteed, which means he will earn that money regardless of performance or injury. In 2025, his base salary was $1.25 million, bringing his total career earnings by the end of the season to over $6 million from salary, bonuses, and guarantees.
This income forms the foundation of Coleman’s estimated net worth of $10 million in 2025, counting both money earned and future expected salary.
Keon Coleman’s 2025 Season Performance
During the 2025 NFL season, Coleman played 13 games for the Bills. He recorded 38 receptions for 404 yards and scored 4 touchdowns. His average gain per catch was 10.6 yards.
Coleman had moments of brilliance but also faced challenges competing for playing time in a talented wide receiver group. His season showed that while he has strong potential, there is room for growth in his early career.
Endorsements and Brand Partnerships
Being a rookie player, Keon Coleman did not have any major endorsement deals in 2025. His earnings were almost entirely from his Bills contract.
If he performs consistently and becomes a star player, he may attract brand deals and sponsorships in the future, which would increase his net worth significantly.
Team Incidents and Discipline in 2025
In late 2025, Coleman faced a minor disciplinary issue. He was inactive for one game after missing a team meeting. This was a coaching decision, not related to injury.
Coleman took responsibility for the incident and worked to return to the lineup. Despite this small setback, he continues to be an active player for the Bills and is expected to develop further in 2026 and beyond.
Conclusion
Keon Coleman’s net worth in 2025 is largely due to his Buffalo Bills rookie contract, including guaranteed money and signing bonuses. His performance on the field shows promise, and while he does not yet have major endorsements, his career potential is strong. With consistent play and discipline, Coleman could grow both his net worth and reputation in the NFL in the coming years.
FAQs About Keon Coleman Net Worth and NFL Career
What is Keon Coleman’s net worth in 2025?
Keon Coleman’s net worth in 2025 is estimated around $10 million, mostly from his Buffalo Bills rookie contract and guaranteed salary.
How much did Keon Coleman earn in 2025?
In 2025, Coleman earned over $6 million from base salary, signing bonus, and guaranteed money from his rookie contract.
What was Keon Coleman’s performance in 2025?
He played 13 games, caught 38 passes for 404 yards, and scored 4 touchdowns, averaging about 10.6 yards per reception.
Does Keon Coleman have any endorsement deals?
As of 2025, Coleman did not have major public endorsement deals. His earnings came almost entirely from his Bills contract.
Did Keon Coleman face any issues with the Bills in 2025?
He was inactive for one game after missing a team meeting but accepted responsibility and returned to play afterward.
What can increase Keon Coleman’s net worth in the future?
Consistent NFL performance, higher salaries, and potential brand endorsements could significantly increase his net worth in the coming years.